Forest farming can be a small business opportunity for landowners and requires careful planning, including a business and marketing plan. Learning how to market the NTFPs on the Internet is an option, but may entail higher shipping costs. Landowners should consider all options for selling their products including, farmer’s markets or restaurants that focus on locally grown ingredients. The development phase should include a forest management plan that states the landowner’s objectives and a resource inventory. Start-up costs should be analyzed as specific equipment may be necessary to harvest or process the product, whereas other crops require minimal initial investment. Local incentives for sustainable forest management, as well as regulations and policies should be explored. The Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) regulates international trade of certain plant (American ginseng and goldenseal) and animal species. To be legally exported, regulated plants must be harvested and records kept according to CITES rules and restrictions. Many states also have harvesting regulations for certain native plants that are searchable online. Another good source to start with on information is the Medicinal Plants at Risk 2008 report, by the Center for Biological Diversity] in the U.S
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